No marketing budget, no PR stunts, and it must be sustainably successful. The thesis is mostly pretty sound, and reasonably well-documented with reference to other business or pop psychology books. This books shows you how. Unable to add item to List. Nenhum dos assuntos que ela aborda são novos e apesar das reviews negativas (alguns dizendo que não é um livro), eu acho que a autora - conhecida por passar conhecimento de forma visual na série head first - fez um trabalho legal em discutir a valorização do usuário, através da busca por consequências de resultados que mexam com o emocional e não apenas funcional do individuo. Consistently. If you're only going to buy one book this year, make it this book, Reviewed in the United Kingdom on March 22, 2015. It made me to write a review about the book at the end, because I felt awesome after finishing the book. Her book aims to empower any readers and teach you how to stop doubting yourself and get stuff done. Due to its large file size, this book may take longer to download. Prime members enjoy free & fast delivery, exclusive access to movies, TV shows, games, and more. ", "Every once in a while, someone comes along who sees the world more clearly, and helps you to do the same. By the end of You Are a Badass, you'll understand why you are how you are, how to love what you can't change, how to change what you don't love, and how to use The Force to kick some serious ass. Lifehack is the leading source of practical and adaptable knowledge dedicated to improving Health, Happiness, Productivity, Relationships, and more. For details, please see the Terms & Conditions associated with these promotions. Reviewed in the United Kingdom on May 28, 2015. However, word of mouth is a side-effect of making users awesome. It's such a great map to creating the right kinds of things. Mind blowing stuff and the vids are online. Halfway through it and I've already learned AND retained so much. absolutely one of the best product/educational books ever, Reviewed in the United States on November 28, 2018. See all 2 formats and editions Hide other formats and editions. Badass Habits is a eureka-sparking, easy-to-digest look at how our habits make us who we are, from the measly moments that happen in private to the resolutions we loudly broadcast (and, erm, often don't keep) on social media. Does this book contain inappropriate content? Even if you can’t improve your product, you can still improve your user’s experience by designing for what happens after they use it. I have read it and read it and highlighted it. There was a problem loading your book clubs. Please try again. It is written in a way that follows its own advice. And I made a book trailer because apparently you’re supposed to make a trailer for your book now. Encontre diversos livros escritos por Sierra, Kathy, Bates, Bert com ótimos preços. I just finished this book. It is a game of skill and strategy. Buy Badass: Making Users Awesome 1 by Kathy Sierra (ISBN: 9781491919019) from Amazon's Book Store. Download it once and read it on your Kindle device, PC, phones or tablets. ", "Your users will love you for reading this book and following Sierra's, "A smart, fast read on how to make great products.". Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. The Mobi files are optimized for Kindle Fire tablets and phones and for Kindle reading apps. These promotions will be applied to this item: Some promotions may be combined; others are not eligible to be combined with other offers. The rules? Even if that team is a start-up of one. Every role is a key player in this game. But what's even more special, the "better" she helps you with is the ability to help other people get better! There's a lot to be said for the premise of this book: if brands design their products (and their marketing, documentation, etc.) Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free. Focus on the customer's/user's results! With feisty, funny, and sometimes irreverent quotes from #1 New York Times best-selling author Jen Sincero’s books, You Are a Badass® and You Are a Badass® at Making Money, this planner will keep you on track with its in-demand features. Ver todos los formatos y ediciones Ocultar otros formatos y ediciones. The answer lives in those who use them. Buy it now on Amazon This is a paid link. Note for ebook customers: The design and layout of this book play a key role in conveying the author's message. It is a game of skill and strategy. I'm a fan of simple models to build great products and Badass does not disappoint. Her background is in developing education games and software for the motion picture industry, and she also created the first interaction design courses for UCLA Entertainment Studies. Armed with a surprisingly overlooked science and a unique POV, we can can reduce the role of luck. Techniques typically overlooked by even the most well-funded, well-staffed product teams. Imagine you’re in a game with one objective: a bestselling product or service. Our goal is to craft a strategy for creating successful users. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. I can't say enough good about this book. Your recently viewed items and featured recommendations. After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in. Reviewed in the United States on January 20, 2020, Reviewed in the United States on April 18, 2020. I'm a fan of simple models to build great products and Badass does not disappoint. Badass: Making Users Awesome: Amazon.es: Kathy Sierra: Libros en idiomas extranjeros Selecciona Tus Preferencias de Cookies Utilizamos cookies y herramientas similares para mejorar tu experiencia de compra, prestar nuestros servicios, entender cómo los utilizas para … Believe it or not, many people don't care how awesome your product is. It’s a whole other angle that has brought my approach to my businesses and copywriting change for the better and I’ve already seen an improvement in our sales. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don’t depend on a massive marketing or development budget. Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Admit it: you’ve always wanted one of these bad boys, especially after seeing them on the desk of countless of badass characters in movies, and now’s your chance. 8 of 2019’s Most Badass Custom Harleys (So Far) Harley Davidson Motorcycles are some of the most customizable bikes out on the road. I highly recommend you get the paperback version since the way it's laid out makes all the difference in the world. In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading. O'Reilly Media; 1st edition (January 29, 2015), Could have been great, but it's too superficial, Reviewed in the United States on August 31, 2019. 4.4 de 5 estrellas 69 calificaciones. Unable to add item to List. I really like the focus on the user instead of the tool and how to make a user badass by teaching them skills instead of how to use tools. After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in. Everyone says you’re supposed to do a book trailer now, so I did. Badass: Making Users Awesome (English Edition) [Imprimir réplica] Edición Kindle por Kathy Sierra (Autor) Formato: Edición Kindle. Use features like bookmarks, note taking and highlighting while reading Badass: Making Users Awesome. Kathy Sierra created the award-winning Head First series that has sold over 1 million copies, and includes the longest-running tech bestsellers of the past decade. Packed with humor, inspiration, and advice, You Are a Badass is the number one New York Times best-selling self-help book that teaches you how to get better without getting busted. Buy it now if customer success is important to you, Reviewed in the United Kingdom on March 14, 2017. Read Badass: Making Users Awesome book reviews & author details and more at Amazon… The answer lives in those who use them. A different way of looking at user-centered design. The rules? To get the free app, enter your mobile phone number. Please try again. This is not a game of chance. A badass is exactly what you need to be during life’s biggest changes, and Sincero gets you there step by step. Could have been great, but it's too superficial. Even if that team is a start-up of one. The answer doesn't live in the sustainably successful products or services. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required. Badass: Making Users Awesome - Kindle edition by Sierra, Kathy. Designers and Product managers should read this, Reviewed in the United States on September 25, 2019. Show the convincing implication first, refer to other experts' ideas, present progress bar, etc. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. Find helpful customer reviews and review ratings for Badass: Making Users Awesome at Amazon.com. Show the convincing implication first, refer to other experts' ideas, present progress bar, etc. The answer to a sustainable bestseller is to shift the focus from making an awesome product to making an awesome user of that product. The answer lies is helping users become badass not just at using the product, but at whatever it is the product can help them do and be. Not just in the moments while they’re using our product but, more importantly, in the moments when they aren’t. Do the enduring successful products and services share common attributes? And it begins with a single question: given competing products of equal pricing, promotion, and perceived quality, why does one outsell the others? But all that goodness is condensed into this book and presented in a way that does more justice to her work than is possible to present in an hour long conference talk. When creating the ebooks, we've tried to keep the look and feel of the print edition, but this means that not all e-reading devices will support the files. Overall, Kathy Sierra explains user-centered design in an unconventional and compelling manner. There's a lot to be said for the premise of this book: if brands design their products (and their marketing, documentation, etc.) Book trailer for “Badass: Making Users Awesome” by Kathy Sierra, published by O'Reilly Media. Armed with a surprisingly overlooked science and a unique POV, we can can reduce the role of luck. Top subscription boxes – right to your door, includes free international wireless delivery via, © 1996-2020, Amazon.com, Inc. or its affiliates. Product development, engineering, marketing, user experience, support-everyone on the team. Badass: Making Users Awesome is a course in how to create a context in which users can become more skillful, and, most importantly, to stay motivated to keep moving forward. Extraordinary book. Lots of learning theory here. Every role is a key player in this game. Reviewed in the United States on May 6, 2018. 2 sheets of BADASS STICKERS; Daily, ready-to-use check boxes for the day’s list of things to do Amazon.in - Buy Badass: Making Users Awesome book online at best prices in India on Amazon.in. ", "Kathy Sierra wants you to understand this: If your users like themselves better when they use what you make, they'll recommend it with a fervor money simply cannot buy. No short-term fads. Compre online Badass: Making Users Awesome, de Sierra, Kathy, Bates, Bert na Amazon. Please try your request again later. To use one of the examples regularly mentioned in the book, if you make cameras, you should design your product and documentation specifically to help your users be better photographers, and the word of mouth marketing they'll generate will make a better showing in your sales figures than a major media buy. Frete GRÁTIS em milhares de produtos com o Amazon Prime. Read honest and unbiased product reviews from our users. I just finished this book. Badass: Making Users Awesome [Print Replica] Kindle Edition by Kathy Sierra (Author) Format: Kindle Edition. Thanks for getting this brilliance into a VERY user friendly book that is easy to read and keeps you interested every step of the way. This book is not only fun to read, but it will help you become at least aware of some of the processes and subroutines that make up the bulk of your existence but sit just out of conscious view. Reviewed in the United Kingdom on November 20, 2018. There's a problem loading this menu right now. Imagine you're in a game with one objective: a bestselling product or service. This is not a game of chance. Risultati di ricerca per questo autore. The EPUB format is optimized for iPad. Sustainably. Do you believe that this item violates a copyright? Not exactly. Can we reverse-engineer “sustainable success”? She gives good detail on why even good products and/or services can fail in the marketplace, and the steps taken to correct this. with the goal of helping their users, a lot of their marketing will take care of itself. The thesis is mostly pretty sound, and reasonably well-documented with reference to other business or pop psychology books. This particular Newton’s Cradle by CERROPI is an awesome take on the classic desktop toy and makes a great conversation piece. Reviewed in the United States on October 7, 2015. The badass is an uncommon man of supreme style. Please try again. Hands down THE BEST Book on How to Think About Products. Escaping the Build Trap: How Effective Product Management Creates Real Value, Inspired: How to Create Tech Products Customers Love, Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams, Hooked: How to Build Habit-Forming Products, Naked Statistics: Stripping the Dread from the Data. Badass: Making Users Awesome: Amazon.co.uk: Kathy Sierra: 9781491919019: Books Essentially, from the time of the company’s inception, its customers have been modifying and personalizing their bikes. Ultra-cool motherfucker. Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams, Escaping the Build Trap: How Effective Product Management Creates Real Value, Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress, INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group), The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers, Selling Blue Elephants: How to make great products that people want BEFORE they even know they want them, Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days, "In BADASS: Making Users Awesome, Kathy Sierra -- one of our brightest business minds -- offers up a surprising insight into what makes certain offerings shine in a competitive marketplace. And it begins with a single question: given competing products of equal pricing, promotion, and perceived quality, why does one outsell the others? Your recently viewed items and featured recommendations, Select the department you want to search in. with the goal of helping their users, a lot of their marketing will take care of itself. This book made my outlook on the client or customer and business relationship. Genius! To use one of the examples regularly mentioned in the book, if you make cameras, you should design your product and documentation specifically to help your users be better photographers, and the word of mouth marketing they'll generate will make a better showing in your sales figures than a major media buy. This shopping feature will continue to load items when the Enter key is pressed. Please try again. 5 years ago. To calculate the overall star rating and percentage breakdown by star, we do not use a simple average. There was an error retrieving your Wish Lists. Sincero, a freelance writer wh It made me to write a review about the book at the end, because I felt awesome after finishing the book. Everyday low prices and free delivery on eligible orders. Free & fast delivery, movies and more with Amazon Prime. Badass: Making Users Awesome is a course in how to create a context in which users can become more skillful, and, most importantly, to stay motivated to keep moving forward. This shopping feature will continue to load items when the Enter key is pressed. I really like the focus on the user instead of the tool and how to make a user badass by teaching them skills instead of how to use tools. Badass: Making Users Awesome is a course in how to create a context in which users can become more skillful, and, most importantly, to stay motivated to keep moving forward. Our goal is to craft a strategy for creating successful users. Find helpful customer reviews and review ratings for Badass: Making Users Awesome at Amazon.com. If you can tap into that motivation, you've got gold. Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books. In trying to out compete on features, we make very different decisions around marketing, design, and capabilities. It’s a whole other angle that has brought my approach to my businesses and copywriting change for the better and I’ve already seen an improvement in our sales. Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It, The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you, The Big Book of Dashboards: Visualizing Your Data Using Real-World Business Scenarios, The Power of Habit: Why We Do What We Do in Life and Business. from Mind the Product Business . Great perspective. It’s not the product success that matters most, it’s the successful results of those who use it. amazon.com/Badass-Making-Awesome-Kathy-Sierra/dp/1491919019. Badass: Making Users Awesome (Inglese) Copertina flessibile – 3 marzo 2015 di Kathy Sierra (Autore) › Visita la pagina di Kathy Sierra su Amazon. I made it myself in Final Cut … 4.4 out of 5 stars 68 ratings. No short-term fads. Techniques typically overlooked by even the most well-funded, well-staffed product teams. Please try again. No one gets this more clearly than Sierra, and "Badass" is her way of helping you get it too. This should be required reading for all entrepreneurs. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Fun short book helping product owners focus on their end users objectives to people human centric products and services without vanity metrics. Wish I discovered it 2 years ago. Not just in the moments while they're using our product but, more importantly, in the moments when they aren't. Product development, engineering, marketing, user experience, support—everyone on the team. Scopri tutti i libri, leggi le informazioni sull'autore e molto altro. Every time I read Kathy Sierra, or hear her speak, I feel smarter, more thoughtful, and more caring. (On Amazon, Badass: Making Users Awesome) It’s the book version of my more recent Badass Users talks, but with more details and references and an overall plan for helping your users (or you) move forward and become more skillful. In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading. Does this book contain quality or formatting issues? He does what he wants, when he wants, where he wants. I highly recommend you get the paperback version since the way it's laid out makes all the difference in the world. Instead, they care about how awesome they are when they use your product. The idea is very well structured. Find all the books, read about the author, and more. Badass: Making Users Awesome by Kathy Sierra at Mind the Product San Francisco. Read honest and unbiased product reviews from our users. badass making users awesome Sep 30, 2020 Posted By Edgar Rice Burroughs Publishing TEXT ID 4274646c Online PDF Ebook Epub Library amazon price new from used from kindle edition please retry gbp1734 paperback please retry gbp1825 gbp1654 gbp1571 badass making users awesome is a … For more than 15 years she's been helping large companies, small start-ups, non-profits, and educators rethink their approach to user experience, and build sustainable, genuine loyalty. Hands down THE BEST Book on How to Think About Products, Reviewed in the United States on September 16, 2019. I was researching how to improve customer engagement when I came across this book. Thanks for getting this brilliance into a VERY user friendly book that is easy to read and keeps you interested every step of the way. Sincero helps to identify key problems in everyone's life, she then explains how best to combat these hurdles and live the best life you can. Repeatedly. Strong insights into the world of product building. Badass: Making Users Awesome | Sierra, Kathy | ISBN: 9781491919019 | Kostenloser Versand für alle Bücher mit Versand und Verkauf duch Amazon. It also analyses reviews to verify trustworthiness. Not only is Alexa listening when you speak to an Echo smart speaker, an Amazon employee is potentially listening, too. Precio de Amazon Nuevo desde Usado desde Everything our users experience is part of that context, and even the smallest improvements can have a … You are a Badass by Jen Sincero is an entertaining read with plenty of real-world advice. ‹ See all details for Badass: Making Users Awesome Get FREE delivery with Amazon Prime Prime members enjoy FREE Delivery and exclusive access to movies, … The idea is very well structured. It's changed how I teach. It is written in a way that follows its own advice. Sincero, a success coach and motivational speaker, follows up the bestselling You Are a Badass with this peppy, if slightly flaky, envision-yourself-rich guide. She has that gift of making everyone around her better. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don't depend on a massive marketing or development budget. It also analyzes reviews to verify trustworthiness. Something went wrong. You need to get it in print. Everything our users experience is part of that context, and even the smallest improvements can have a dramatic impact. The answers to what makes a sustainable bestseller aren’t in the successful product. For a free sample of Kathy's book, visit: http://goo.gl/AU7A6jFrom Fluent 2015. The answers are in the successful product’s users. This should be required reading for all entrepreneurs. This book made my outlook on the client or customer and business relationship. The answer doesn’t live in the sustainably successful products or services. There was an error retrieving your Wish Lists. No marketing budget, no PR stunts, and it must be sustainably successful. And some of those answers are surprising, counterintuitive, but can be implemented by anyone at any stage in a product’s development. The book reads fairly quickly, and may be good backup to clients and team members when working on product and service design projects. Can we learn by studying them? © 1996-2020, Amazon.com, Inc. or its affiliates. Everything our users experience is part of that context, and even the smallest improvements can have a dramatic impact. Kathy has been talking about the post user experience, user experience (what happens to the user after the user has had their user experience with your product) for a few years now (Business of Software, Mind That Product, etc).